Alongside my work as a publicity actress and cinematic model, I develop independent creative projects where I take an active role in art direction, concept development, and production. Working often with small budgets, I enjoy building strong visual worlds by combining storytelling, collaboration, and resourcefulness.
Visual Direction
New Wave Kill is a post-punk band where I contribute as a synth player while leading the visual direction and creative identity of the project.
I conceived, directed, and produced the band’s videoclips — including Between Shadows, Your Way, and Quemar. Working with limited budgets, I built each project from the ground up: developing the concepts, web design, defining the visual language, scouting locations, coordinating small teams, and shaping the atmosphere of each scene. Felipe Vein was on my side to each videoclip creation.
The videos explore surrealism, tension, and cinematic mood, drawing from my fascination with visual storytelling and atmospheric imagery. Performance, symbolism, and strong composition play a central role in how the narratives unfold.
Alongside the videoclips, I also developed the overall image and visual aesthetic of the band, translating the music into a coherent visual universe.
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VideoS Collaboration
I also collaborated on two videoclips for Artem Atelier, an avant-garde accessories brand. During these productions I assisted the creative process by helping cast the model and supporting the designer during the filming process.
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Development and Art Direction
Monuj was a personal fashion project centered around second-hand clothing, where I developed the full creative direction from concept to execution. I crafted the visual identity, storytelling, and marketing narrative, alongside producing a behind-the-scenes video that captured the essence of the project. The campaign featured ten individuals of different ages and styles, highlighting the universality and accessibility of second-hand fashion. Through Monuj, I explored themes of identity, sustainability, and self-expression, positioning pre-owned clothing as something contemporary, inclusive, and desirable.
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